Interesting post Anthony. I believe that the surge in voice-tech is more likely to disrupt industries like call-centres than it is consumers’ smartphones.

This is because for two reasons:

  • people use smartphones for something to do and to look at i.e. they like having a screen to look at. At home it may be quicker to ask an Amazon Echo for some info when you need it in a hurry — but most people use their phones for tasks they don’t need to do, like looking at videos on YouTube or Twitch, or pics on Instagram.
  • people aren’t comfortable using voice commands in public for personal tasks

However — it’s worth mentioning that I also believe that smartphones will be eventually supplanted, not by voice, but by AR glasses. That’s a whole other post though!

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